For the past year, we have been working with Better Work - a joint partnership between the UN's International Labour Organization and the International Finance Corporation, a member of the World Bank, that works to improve conditions in garment factories - on a strategic rebrand.
As we're all thinking about Earth Day today, we want to share a project we've been working on that aims to make climate-friendly technology more globally available. The Climate Technology Centre & Network (CTCN), part of the United Nations Framework Convention on Climate Change, was founded with the mission to speed up global adoption of envoronmentally-sound technologies. We were tasked with developing a visual system that makes their services more accessible, while clarifying the breadth of offerings.
We're proud to have recently added UN Women to our growing list of United Nations agency clients. We have some exciting projects in the works, but the first is this series of thematic icons. Honoring the 20th Anniversary of the landmark Beijing Declaration, each icon illustrates one of the twelve key critical areas of concern detailed in the document.
Twenty years ago, 179 countries met in Cairo to adopt a forward-looking 20-year plan to address the population issues of the early 21st century. The resulting ICPD Programme of Action was remarkable in its recognition that reproductive health and rights, as well as women's empowerment and gender equality, are cornerstones of population and development programmes. The visionary plan is rooted in principles of human rights and became the steering document of the United Nations Population Fund (UNFPA).
At the end of last year, we launched a bold new site for Sanitation and Water for All, a global partnership of the foremost leaders working to provide clean water and sanitation facilities around the world. A direct extension of the brand platform that we launched last summer, the site is built to express the core attributes of coordination, transparency and accountability that SWA pledges to bring to the sector.
One year ago, The United Nations Population Fund asked us to help engage youth in a global discussion to help set UN population policy for the next 20 years. Hundreds of youth leaders met at the Global Youth Forum in Bali - joined by thousands participating online representing every country in the world (even Antartica!)- and drafted what has become known as the Bali Declaration. Setting specific, bold targets for improving the status of women, LGBT, and underprivelidged youth, as well as improving health, education, and employment worldwide, the Bali Declaration has been hailed by some as the most progressive UN Declaration to date.
Currently running in The Netherlands, the ICPD International Conference on Human Rights is the second of three thematic conferences that will shape UN population policy for the next 20 years. (The first was the Global Youth Forum in December.) Hosted by UNFPA, the Government of the Netherlands and The Office of the United Nations High Commissioner for Human Rights, the conference is focused on identifying emerging challenges to delivering equal rights for all. We are proud to extend our relationship with the ICPD partners to deliver a visual identity system that set a tone of hope and empowerment for all conference materials.
Did you know that 43% of the world is under age 25? Almost half! And that number is over 50% in developing countries. This number represents a half of the world that has long clamored to have its voice heard - and has found technology and social media to be the platforms that finally give them the influence they have long demanded. Just look to Egypt and the Arab Spring for potent examples of the power that youth wield today.
Here at Ultravirgo, we are passionate about projects that improve public health. And we believe everyone has the right to enjoy quality reproductive health. But quality supplies and reliable information are often hard to come by in low-and middle-income countries, jeopardizing this right. Which is why we were proud to work with the United Nations Population Fund to help launch AccessRH, a new approach to reproductive health supplies procurement that also offers access to the largest database of contraceptive procurement statistics in the world.
This week, we attended twin launch events for the 7 Billion Actions Campaign that we have been developing with The United Nations Population Fund. As you may or may not know, the global population will be hitting 7 billion on October 31, and the campaign aims not just to raise awareness of not just the population issues involved, but to highlight the efforts (big and small) that individuals and organizations have made to make the world a better place.<
We are thrilled to be working with the United Nations Population Fund (UNFPA) to help support the recently-launched 7 Billion Actions campaign. With the global population set to hit 7 billion people (!!) late this year, UNFPA is taking the lead by starting a truly collaborative global movement. Partnering with corporations, NGOs, and non-profits around the world, the campaign aims to inspire awareness and action around the issues that impact our global experience - by moving the focus beyond the numbers, to the stories of the 7 billion individuals that share our planet. The entire Ultravirgo team is honored to be part of this historic moment, and look forward to contributing our expertise to the movement.