We were honored to be asked by Catalyst magazine to tell the story behind the 7 Billion Actions campaign that we created with UNFPA, the United Nations Population Fund. Published by Pratt, Catalyst (formerly Catalyst Strategic Design Review) strives to "stimulate thinking and encourage conversation about the role of strategic design in defining and developing creative economies and thriving cultures for an economically, socially and environmentally sustainable future". We co-wrote the article, which appears in the Designing Peace Issue, to tell the story of the thinking, strategy and tactics behind 7 Billion Actions.