News. Patrick

Spirit of ABNY Awards

By Patrick on 05/14/2013

Last week we attended the Spirit of ABNY Awards presented by the ABNY Foundation, honoring those who have provided a distinguished level of service to New York City. We were honored to provide designs for the invitation and event graphics.

While last year honored the tech community of NYC, this year the recipients were chosen for their commitment and generosity to the city in the aftermath of Hurricane Sandy. Honorees included the Mayor's Fund to Advance New York City, the Empire State Relief Fund, and US Senator Chuck Schumer.

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Happy Earth Day!

By Patrick on 04/22/2013

To honor Earth Day this year, our friends and longtime clients Fagen Friedman & Fulfrost decided to do a little more for the environment by planting trees in urban areas across California. To help them commemorate the occasion, we made a short video in honor of California, home to some of the most iconic trees in the country.

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A more usable Usablenet

By Patrick on 04/17/2013

Usablenet is a leading provider of mobile usability solutions to global brands. They provide the strategy, design and technology to create websites and apps tailored to each user's device and context. When you pull up the New Jersey Transit website on your phone, and get a mobile site optimized for train schedules, that's them.

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Whatever It Takes to Beat Parkinson's

By Patrick on 03/18/2013

As we approach Parkinson's awareness month in April, we are proud to share our latest work for the National Parkinson Foundation. What started as a project to design branded merchandise has become a national campaign involving NPF chapters around the country. The campaign, called Whatever It Takes, is designed to empower individuals and raise awareness of the many things that can be done to combat Parkinson's Disease. While other organizations are working on a cure, the National Parkinson Foundation has a unique mission: to improve the quality of life for the estimated 1 million people with Parkinson's in the US.

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Special Education Animation

By Patrick on 02/21/2013

We've been hard at work on a number of exciting projects that we can't wait to announce. In the meantime, check out this short 45-second animated video we did last week for the lawyers at Fagen Friedman & Fulfrost to promote their upcoming Special Education Symposia.

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A voice for the 43%

By Patrick on 11/28/2012

Did you know that 43% of the world is under age 25? Almost half! And that number is over 50% in developing countries. This number represents a half of the world that has long clamored to have its voice heard - and has found technology and social media to be the platforms that finally give them the influence they have long demanded. Just look to Egypt and the Arab Spring for potent examples of the power that youth wield today.

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Young Audiences

By Patrick on 11/16/2012

Last night we had the pleasure of attending the Young Audiences Arts for Learning Gala at the always-glamorous Waldorf-Astoria here in New York. Celebrating their 60th Anniversary, Young Audiences is the nation's leading source of arts-in-education programs and services. As an agency co-founded by a visual artist and a writer with a Master's degree in Educational Technology (and parents of two very creative kids), we are huge believers in the value of arts and creativity in education. And were thrilled to be able help Young Audiences celebrate their 60th by designing the anniversary book for the event. The 32-page book serves as both a program for the evening and as a keepsake document highlighting key milestones and stories from throughout the organization's 60-year history.

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Go Vote

By Patrick on 11/ 6/2012

Today is Election Day in the States. Go Vote. It should go without saying, but the truth is voter turnout is never what it could be. It's an easy decision - regardless of who you support, just do it. :)

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Hurricane Recovery

By Patrick on 11/ 5/2012

After a week of a powerless office, and much scrambling for continuity on many fronts - with Patrick running things from Brooklyn last week - we are officially back and up and running. And we are quite appreciative for the patience of our clients while we get back up to speed.

We feel quite fortunate to have weathered the storm without damage, and our hearts go out to all the small businesses and individuals less fortunate. We do have a couple free desks with high-speed internet and power. If any freelance designers or small businesses are without workspace due to the hurricane, drop us a note at creative@ultravirgo.com.

From whale oil to biofuels, with a ribbon

By Patrick on 06/28/2012

We are currently rolling out a complete visual branding system for Sprague, a 142-year-old energy company based in Portsmouth, New Hampshire. The impetus for the rebranding was operational: Sprague is separating into two companies for regulatory reasons, offering similar products and services aimed at separate markets. With an array of products (including diesel, jet fuels, natural gas and biofuels, as well as material handling services at 15 ports), potential for customer confusion about the new entities drove the strong need to develop a comprehensive brand. The challenge was to create a visual system that would unite the separate companies while clarifying the overlapping offerings of each.

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